real moments become unforgettable memories
Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.
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Learn why most headshots feel stiff or forced and how professional photographers create authentic, relaxed expressions.

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Nervous in front of cameras? Learn how professional headshot photographers help clients look relaxed and confident naturally.

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AI headshot tools have gotten genuinely impressive. Let’s be honest about that right upfront. You can upload a handful of selfies, choose a style, and get back something that looks polished and professional in about ten minutes. So why are executives, attorneys, recruiters, and career changers still picking up the phone and booking a real […]

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Before a single phone call gets made, before an email is exchanged, your team page is already doing the talking. A potential client, partner, or investor searches your company name and within seconds forms an impression based entirely on what they see. For a lot of businesses, that moment is defined by a mix of […]

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Time moves quietly. Children grow. Parents settle into new chapters. And grandparents, with all their warmth and presence and accumulated history, become something increasingly irreplaceable in the fabric of everything your family is. That is what I kept thinking about during the Burnston family’s multigenerational family photo session at Davis Johnson Park in Tenafly. Four […]

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Most people spend more time stressing about what to wear before a headshot session than anything else. In over 30 years of photographing professionals throughout Northern New Jersey and New York City, wardrobe anxiety is one of the first things I hear when someone books a session with me. Here’s what I tell them: the […]