THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident, real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

Young female model smiling naturally during a modeling headshot session in New Milford New Jersey

Modeling Headshots for Beginners: 10 Tips to Make a Strong First Impression

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Most people walking into their first session have no idea what agencies are actually looking for. They’ve seen polished editorial spreads and assume a great shot means dramatic lighting, heavy makeup, and an artfully sculpted pose. The reality is almost the opposite. Agencies and casting directors want to see you. Clear, honest, simple. The best […]

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corporate team headshots new jersey

Why Visual Consistency Matters in Corporate Team Headshots

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Most companies don’t notice their headshots are a problem until they’re all on one page together. Then it’s obvious. One person shot in a bright studio, another in a dim conference room, a third using a selfie from four years ago. Alone, each photo is fine. Together, they say something the company never meant to […]

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linkedin headshot nyc executive

Do Recruiters Judge LinkedIn Photos? Here’s What Actually Impacts First Impressions

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If you’ve ever wondered do recruiters look at LinkedIn photos before they read a single line of your experience, yes. They do. And it happens faster than most people realize. I’ve photographed professionals across Northern New Jersey and NYC for over 30 years, and the same scene plays out in my studio almost every week. […]

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alex kaplan photo video photobooth www.alexkaplanweddings.com

Why Professional Headshots Still Matter in the AI and Remote Work Era

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A professional headshot used to be something people updated every few years, usually when they changed jobs. Now it works much harder than that. Before a client hears your voice, they may see your LinkedIn profile. Before a company books a call, they may look at your leadership page. Before someone meets you on Zoom, […]

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what colors to avoid in headshots solid wardrobe example nj

7 Colors to Avoid in Professional Headshots (And What Looks Better Instead)

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Most people spend more time stressing about what to wear before a headshot session than anything else. In over 30 years of photographing professionals throughout Northern New Jersey and New York City, wardrobe anxiety is one of the first things I hear when someone books a session with me. Here’s what I tell them: the […]

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financial advisor headshots nj woman professional

7 Financial Advisor Headshot Details That Instantly Build Client Trust

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What makes financial advisor headshots actually convert clients? Discover 7 subtle details that build trust and elevate your professional image.

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