THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident, real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

what colors to avoid in headshots solid wardrobe example nj

7 Colors to Avoid in Professional Headshots (And What Looks Better Instead)

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Most people spend more time stressing about what to wear before a headshot session than anything else. In over 30 years of photographing professionals throughout Northern New Jersey and New York City, wardrobe anxiety is one of the first things I hear when someone books a session with me. Here’s what I tell them: the […]

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alex kaplan photo video photobooth www.alexkaplanweddings.com

7 Ways to Look Confident in a Headshot (Without the Stiff Smile)

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Most people don’t actually hate being photographed. What they hate is looking uncomfortable in the final image. I hear it constantly during corporate sessions across New Jersey and NYC: “I always look stiff in photos.”“I never know what to do with my face.”“My smile looks fake.” Most confident-looking headshots have very little to do with […]

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Young woman in black blazer with confident bright smile during LinkedIn headshot session in NJ studio

5 Modern Professional Headshots Tips for Natural-Looking Business Portraits

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If the thought of standing in front of a camera makes you want to cancel your appointment, you are in good company. Most professionals who come in for a session say some version of the same thing: “I’m just not photogenic.” After more than 30 years of photographing real people across New Jersey and New […]

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Man in glasses and blue suit smiling in a professional corporate headshot

7 Expert Tips for Headshots with Glasses: How to Avoid Glare and Look Confident in NJ

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The Truth About Wearing Glasses in Headshots ★★★★★ “Alex does a great job making you feel comfortable and was very happy with how my photos turned out. Very professional, got my headshots done quickly and was thrilled with how it turned out.” — Michael, Google Review Glasses don’t ruin headshots. Poor lighting does. That’s the part […]

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Professional outdoor headshot of a woman in natural light in Northern New Jersey

Why Outdoor Headshots Work All Year in Northern NJ (Even in Winter)

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Most people assume outdoor headshots are a warm weather thing. Schedule in October and you might get a few raised eyebrows. Push it to January and people start asking if you’re serious. I get it. The instinct makes sense. But after 30 years photographing professionals across Northern New Jersey and the New York metro area, […]

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Before and After Professional Headshots: A Real NJ Transformation

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Most people don’t need a better photo. They need a photo that actually works. Because “fine” doesn’t get clicked. And it definitely doesn’t build trust. If you’ve ever looked at your current headshot and thought, “It’s fine… I guess,” you’re not alone. The difference between “fine” and effective is exactly what you’re about to see […]

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