THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident — real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

Young woman in black blazer with confident bright smile during LinkedIn headshot session in NJ studio

5 Modern Professional Headshots Tips for Natural-Looking Business Portraits

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If the thought of standing in front of a camera makes you want to cancel your appointment, you are in good company. Most professionals who come in for a session say some version of the same thing: “I’m just not photogenic.” After more than 30 years of photographing real people across New Jersey and New […]

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Man in glasses and blue suit smiling in a professional corporate headshot

7 Expert Tips for Headshots with Glasses: How to Avoid Glare and Look Confident in NJ

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The Truth About Wearing Glasses in Headshots ★★★★★ “Alex does a great job making you feel comfortable and was very happy with how my photos turned out. Very professional, got my headshots done quickly and was thrilled with how it turned out.” — Michael, Google Review Glasses don’t ruin headshots. Poor lighting does. That’s the part […]

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Professional outdoor headshot of a woman in natural light in Northern New Jersey

Why Outdoor Headshots Work All Year in Northern NJ (Even in Winter)

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Most people assume outdoor headshots are a warm weather thing. Schedule in October and you might get a few raised eyebrows. Push it to January and people start asking if you’re serious. I get it. The instinct makes sense. But after 30 years photographing professionals across Northern New Jersey and the New York metro area, […]

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Before and After Professional Headshots: A Real NJ Transformation

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Most people don’t need a better photo. They need a photo that actually works. Because “fine” doesn’t get clicked. And it definitely doesn’t build trust. If you’ve ever looked at your current headshot and thought, “It’s fine… I guess,” you’re not alone. The difference between “fine” and effective is exactly what you’re about to see […]

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LinkedIn headshot retouching NJ — authentic, natural portrait for business professionals

Headshot Retouching: How Much Is Too Much? 5 Mistakes That Make You Look Fake

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Most people booking a headshot have the same fear: they don’t want to look fake. What if I come out looking like a wax version of myself, skin like plastic, features digitally rearranged until I’m technically flawless but somehow unrecognizable? It’s a real fear. And honestly? The industry caused this. Years of over-Photoshopped magazine covers […]

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How I Created Consistent Corporate Headshots for a Bank Team (Real Case Study)

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The Problem Most Companies Don’t Notice Until It’s Too Late One of the most common issues I see when companies invest in corporate headshots is inconsistency across the team. Different lighting. Different backgrounds. Different expressions. What starts as individual sessions quickly turns into a mismatched set of images that don’t feel like they belong to […]

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