real moments become unforgettable memories
Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.
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From camera-shy to confident, real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings
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Almost every person who sits down in front of my camera asks some version of the same question within the first two minutes: should you smile in a professional headshot, or does a serious face read as more competent? It is a fair question, and the honest answer is that there is no single expression […]
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Architecture and design firms do not really sell buildings. You sell expertise, collaboration, creativity, and the confidence that a client’s vision is safe in your hands. Long before a prospective client reviews your portfolio or sits down for a consultation, they have usually already formed an impression of you. They found your website. They opened […]
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If the idea of sitting for a professional headshot session makes your stomach tighten a little, you are in very good company. In more than 30 years behind the camera, I have watched accomplished people (executives, attorneys, physicians, engineers) walk into the studio convinced they are “not photogenic,” then leave holding images they actually like. […]
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Most professionals come to me with the same quiet question, even when they phrase it three different ways. They want to know whether the photo they need is a headshot, a business portrait, or something in between. The choice between business portraits vs headshots sounds like a small detail, yet it quietly shapes how clients, […]
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Before anyone reads your title, scans your résumé, or skims your LinkedIn summary, they have already met your face. That first read happens in well under a second, and it quietly shapes everything that follows. This is why the executive headshots New Jersey leaders rely on carry more weight than most people expect. The photo […]
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★★★★★ “amazing work!!! love the headshot and the way it turned out :)” Price assessment: Great price — Reva, recent headshot client A decade ago, almost everyone who booked a session with me was already established. Attorneys making partner. Executives stepping into leadership. Physicians opening a practice. Business owners refreshing a tired company website. That has […]
