THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident — real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

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ABA Therapy Facility Photography in Edison, NJ | The Perfect Child

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When The Perfect Child reached out about photographing their brand-new ABA therapy facility grand opening in Edison, NJ, I knew this would be more than just another corporate photography project. This was about documenting a space specifically designed to help children thrive—and that kind of work hits different. Located at 3826 Park Ave in Edison, […]

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Capturing Gensler’s Promotion Ceremony: A Corporate Event Videographer NYC Perspective

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When a corporate event videographer NYC gets the call to document a major architecture firm’s promotion ceremony, you know it’s going to be special. Gensler’s recent celebration at The Glasshouse in Manhattan wasn’t just another corporate gathering—it was a multi-office, high-energy broadcast connecting five locations across the country, with the New York team taking center […]

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Corporate Event Photography at The High Lawn in West Orange, NJ: RMR Wealth Builders Awards Dinner

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When RMR Wealth Builders reached out about photographing their company awards dinner at The High Lawn in West Orange, NJ, I knew we were in for something special. Corporate event photography is about more than just documenting an evening. It’s about capturing the genuine connections between team members, the pride in recognition moments, and the […]

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New Jersey Law Firm Headshots for Maggiano Law Firm | Professional Attorney Portraits

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Maggiano Law Firm needed New Jersey law firm headshots that did one thing: make potential clients trust them before the first phone call. That’s what professional attorney headshots are supposed to do. After 30+ years photographing corporate headshots in Northern NJ, Bergen County, and NYC- with over 580 five-star reviews from Fortune 500 companies and […]

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Ross Dock Family Photography in Fort Lee NJ: Golden Hour Portraits Along the Hudson River

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When families reach out about Ross Dock family photography in Fort Lee NJ, the first question is usually about the George Washington Bridge. Can you get it in the background? Absolutely—and Ross Dock Picnic Area is one of the best spots in northern New Jersey for exactly that view. The combination of the Hudson River waterfront, […]

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Embecta Corporate Event Photography: Two-Day Jersey City Waterfront Conference & Casino Night

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I photographed Embecta’s two-day corporate event at a Jersey City waterfront venue with unobstructed Manhattan skyline views. Over 40 attendees. Sixteen hours of coverage across two days. 450+ final deliverables serving multiple business objectives. As a corporate event photographer serving Northern New Jersey, NYC, and Bergen County for over 30 years, I understand that successful […]

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