THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident — real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

Model holding a sky mirror with cherry blossom nail art in a Northern New Jersey studio

The Art Behind the Image: How We Created a Competition-Worthy Creative Portrait

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Some photographs document a moment. This one had to carry an entire story: cherry blossoms growing from a woman’s fingertips, birds landing on the branches, and a mirror reflecting a sky that was not in the room. After 30+ years behind the camera, I can tell you that images like this do not happen by […]

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