THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident — real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

Professional woman posing for a personal branding headshot in a Washington DC office

Dress for the Brand You Want to Build: Choosing the Right Wardrobe for Professional Headshots

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Before nearly every personal branding professional headshots session I shoot, someone asks me the same question. “What should I wear?” It sounds simple. And I understand why people think the answer is about fashion. About looking put-together, stylish, current. But that’s not really what the question is asking, even if they don’t realize it yet. […]

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alex kaplan photo video photobooth www.alexkaplanweddings.com

7 Professional Headshot Examples That Actually Work (NJ and NYC Clients)

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Most people do not need a better photo. They need a photo that actually works. There is a difference. Most people searching for professional headshot examples have seen plenty of headshots. Stiff, over-lit photos on company websites. Casual LinkedIn selfies that do not quite land. What they are looking for is something in the middle: […]

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How to Choose the Right Corporate Headshot Background for NJ & NYC Professionals

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Most professionals think a corporate headshot is simply about looking polished. But in competitive markets like Northern New Jersey and New York City, looking polished isn’t enough. Your background is doing just as much work as your expression, and often determines whether you’re perceived as credible, approachable, modern, or out of touch. In NJ and […]

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alex kaplan photo video photobooth www.alexkaplanweddings.com

Why Corporate Headshots Feel Awkward (and How to Avoid It)

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If you’ve ever stood in front of a camera for a corporate headshot and felt your entire body tense up, you’re not alone. Most professionals describe the experience as somewhere between uncomfortable and awkward. The photographer says “relax,” which makes you immediately less relaxed. Your smile feels forced. You’re not sure where to put your […]

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Professional Headshots vs iPhone Photos: What Actually Hurts Your Credibility

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Your iPhone takes incredible photos. Portrait Mode smooths your skin. You can adjust the lighting with a slider. Your partner or colleague snapped a decent shot of you before that last Zoom meeting, and honestly? It doesn’t look bad. Then you update LinkedIn, and suddenly your photo is sitting next to a dozen other professionals […]

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