THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident — real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

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How to Give a Video Testimonial: Complete Guide

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So someone asked you to do a video testimonial. Maybe it’s for a photographer you worked with, a service provider who helped your business, or a vendor you’d genuinely recommend. And now you’re thinking: what do I wear? What do I say? What if I look awkward on camera? If you’re wondering how to give […]

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Video Testimonial Prep Guide: Get Authentic Client Videos

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Video testimonials convert because they’re real. People see a genuine face, hear a real voice, and trust that more than any copy you could write about yourself. I’ve filmed hundreds of video testimonials over my 30+ years as a photographer serving Northern New Jersey, NYC metro area, Long Island, and the Hudson Valley. The difference […]

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