Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

When the agenda is finalized, the venue is booked, and the catering count is in, most event planners turn to photography. By that point, the budget has usually been allocated, the timeline is tight, and “find a photographer” feels like the easy part of the list. It is not. After 30 years of photographing corporate […]

Most companies do not think about their team headshots until something forces the issue. A new website launch. A rebrand. A LinkedIn audit where someone notices that half the executive team is working off photos from three different decades. Then it becomes urgent, and urgent usually means rushed, which is how you end up with […]

A lot of women who come in for a new headshot session are not reacting to the camera. They are reacting to a past experience that never felt flattering, natural, or guided well. The lighting was off. The posing felt stiff. Nobody gave them clear direction. The result was a photo that looked nothing like […]

Most professionals don’t think much about their LinkedIn photo until something forces the issue: a new job, a promotion, a speaking engagement, a company website refresh, or a client-facing role where the old photo suddenly feels like a liability. Then they scroll through their profile and realize the image hasn’t been updated in years, or […]

If you are looking for executive headshots in New Jersey, a plain studio background can check the box, but it rarely says much about who you are, how you lead, or why someone should trust you. The executives I photograph across Northern New Jersey and the NYC metro area are not just updating a company […]

When professionals in Northern New Jersey start thinking about updating their headshots, one of the first questions that comes up is the difference between studio headshots vs environmental portraits. It happens more often than you might expect: someone books a session without fully understanding what each style actually does, and they end up with beautiful […]