THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident — real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

Man in glasses and black shirt photographed during personal branding session in New Jersey

5 Compelling Reasons Personal Branding Photography in New Jersey Elevates Your Professional Brand

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Here’s something most people don’t realize until they’re mid-rebrand or pitching a new client: the photo on your LinkedIn profile is often the first thing people notice, and it’s doing that job whether you’ve thought about it or not. If you’re an entrepreneur, consultant, or executive building a business around your name, personal branding photography […]

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Professional corporate headshot of a man in a navy suit and striped tie against a neutral gray background, photographed by Alex Kaplan Photo in New Jersey.

Corporate Headshot Photographer in New Jersey: What to Wear and What to Expect

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Most people do not think about their headshot until they absolutely have to. A promotion comes through, a conference bio is due, a new LinkedIn profile is getting built, and suddenly there is urgency around something that has been sitting on the back burner for two years. If you have been in that spot, you […]

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hudson oral surgery oral surgeon headshot northern nj 01.

Hudson Oral Surgery Team Photography in Northern New Jersey

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When Hudson Oral Surgery brought me in to photograph their team and practice, the goal was straightforward: create images that feel expert and reassuring at the same time. In oral surgery, patients want to know they’re in skilled hands, and they want to feel comfortable before they even walk through the door. These photos help […]

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