real moments become unforgettable memories
Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.
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A professional headshot used to be something people updated every few years, usually when they changed jobs. Now it works much harder than that. Before a client hears your voice, they may see your LinkedIn profile. Before a company books a call, they may look at your leadership page. Before someone meets you on Zoom, […]

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If the thought of standing in front of a camera makes you want to cancel your appointment, you are in good company. Most professionals who come in for a session say some version of the same thing: “I’m just not photogenic.” After more than 30 years of photographing real people across New Jersey and New […]

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A lot of women who come in for a new headshot session are not reacting to the camera. They are reacting to a past experience that never felt flattering, natural, or guided well. The lighting was off. The posing felt stiff. Nobody gave them clear direction. The result was a photo that looked nothing like […]

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You’ve spent months studying for the MCAT, writing personal statements, and carefully choosing where to apply. Then you reach the photo upload field. It feels like a small detail. It isn’t. Some medical schools request a photo for secondaries. Others list it as optional. Either way, your image becomes part of the file admissions committees […]