THE BLOG

real moments become unforgettable memories

Based in New Milford, NJ (Bergen County) and serving couples across New Jersey, New York City, and the Hudson Valley, Alex Kaplan is known for creating a calm, guided, and joy-filled photography experience. Browse our latest posts for real wedding inspiration, expert tips, and behind-the-scenes moments that make your day unforgettable.

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From camera-shy to confident, real emotion, genuine connection, and moments that matter. Stories, tips, and inspiration from NJ & NYC weddings

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Why Modern Executives Are Ditching Backdrop Headshots for Environmental Portraits

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If you’ve been scrolling through LinkedIn lately, you might’ve noticed something: the best corporate headshots in New Jersey don’t look like they were shot in a studio anymore. They’re not standing in front of gray muslin or those mottled, dated backdrops you still see everywhere. They’re shot in real environments- offices, lobbies, conference rooms- places […]

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Professional headshot of a woman with glasses photographed by Alex Kaplan in Northern New Jersey

7 Professional Headshot Statistics That Explain Why First Impressions Matter

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Quick Answer: A professional headshot matters because people often judge credibility before they read your bio, resume, or website copy. On LinkedIn, company websites, speaker pages, and media profiles, your photo helps decide whether you look current, trustworthy, approachable, and ready for the level of opportunity you want. A financial services executive in Bergen County […]

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